MEDIA STUDIES A LEVEL

abs/phs

Exam board: WJEC

QUALIFICATIONS NEEDED TO START THE COURSE

General qualifications for your chosen pathway (see website What to study/LaSWAP pathways)

5 or above in English language

If media GCSE has been taken, C or above is a good indicator

 

YEAR 12 COURSE SPECIFICATION

Component 1 – Media Products, Industries and Audiences – Written Examination

 

The following media forms will be studied:

Newspapers

Advertising and marketing

Music video

Radio

Video games

Film – media analysis and marketing

 

Component 2 – Media Forms and Products in Depth – Written Examination

 

The following media forms will be studied in depth:

Television

Magazines

Blogs and websites

 

YEAR 13 COURSE SPECIFICATION

Component 3 – Cross-media Production – Internally assessed

In this component learners are required to apply their knowledge and understanding of media language, representation, audiences, media industries and the digitally convergent nature of the media via an individual production for an intended audience. The production will be based on two media forms from either television, advertising and marketing of music, advertising and marketing of film, magazines or website production.

Revision of components 1 and 2 will take place from the Spring term of Year 13.

LEARNING AND SKILLS

 

The theoretical framework for analysing and creating media provides learners with the tools to develop a critical understanding and appreciation of the media.

The framework consists of four inter-related areas:

Media language: how the media uses forms, codes and conventions to communicate meaning

Representation: how the media portray events, issues, individuals and social groups

Media industries: how the media industries’ processes of production, distribution and circulation affect media forms and platforms

Audiences: how media forms target, reach and address audiences, how audiences interpret and respond to them, and how members of audiences become producers themselves.

EXAMINATION AND ASSESSMENT

Unit Type of Assessment Duration Weighting

Component 1 Media Products, Industries and Audiences

 

Section A: Analysing Media Language and Representation

 

Section B Understanding Media Industries and Audiences

The examination includes and the use of unseen resource materials

 

Written exam  2 hours 15 mins  35%

 

Component 2 Media Forms and Products in Depth

Section A: Television in the Global Age

Section B: Magazines  – Mainstream and Alternative Media

Section C: Media in the Online Age

 

Written exam 2 hours 15 mins  35%

 

Component 3 Cross Media Production

An individual cross-media production based on two forms in response to a set brief

Non-exam assessment

(Coursework)

   30%
       

 

 

FUTURE PROSPECTS

Students can continue studying Media Studies at Higher Education institutions. The course also supports further study in subjects including English Language, English Literature, Film Studies, Communication Studies, Cultural Studies, Marketing, Film and TV Production, Publishing and Digital Media Production.  Students could also progress to practical Apprenticeships or  employment in Creative Media sectors.